Everyone wants their piece of the social media pie these days. So why not just dive right on in and see how it goes?
Because this is what could happen to your brand… Top Ten Branded Social Media Nightmares
Key lessons from these social media disasters:
1. Monitor the online space, know who is talking about you, where […]
Entries Tagged as 'Julie Delaforce'
Social Media Disasters
August 3rd, 2009 · 2 Comments
Tags: Julie Delaforce · Online - General · Digital Communication
Celebrity fan websites done right: Zachary Quinto
July 28th, 2009 · 6 Comments
Whilst checking on my Facebook news feed this morning, I saw a link from the Zachary Quinto fan page to his new community. I already knew that Quinto was active on social media, so was intrigued to take a look and see what his community is all about.
Launched only a few hours ago (27 July […]
Tags: Communities · Julie Delaforce · Online - General · Social Networks · freshchat
Online buzz around Twitter: Australian blogs vs traditional media
April 28th, 2009 · No Comments
Following on from my last post about the explosion of interest in Twitter this year, I was interested to find out a bit more about who is instigating these conversations. I ran a couple of queries with our online monitoring tool Social Radar.
A survey of over 600 Australian blogs reveals that interest in Twitter has […]
Tags: Julie Delaforce · Twitter · Social Networks · network pr · New Media Measurement
Twitter: Adding value for business
April 14th, 2009 · 1 Comment
I feel inspired to write this post due to Twitter’s recent rise in popularity and the apparent misinformation about Twitter being discussed both online and offline.
There are a few criticisms of Twitter that have been circulating this year, and I’d like to address them here.
1. Twitter is the cool new app of the moment, it’ll […]
Tags: Julie Delaforce · Twitter
The Victorian Bushfires and how social media can help
February 9th, 2009 · 2 Comments
The devastation across Victoria caused by this weekend’s bushfires is at the top of most Australians’ minds today. Where do we turn in times of need? To friends and community, whom most of us have regular contact with online through social media.
Already there are over 30 Facebook groups dedicated to leaving messages of support for […]
Tags: Julie Delaforce · Social Networks
Facebook privacy and the social networks fear factor
February 2nd, 2009 · No Comments
I’m the first to admit I’m totally addicted to social networks and online communities, when I talk to friends and family about my online involvement, they often worry that I have such a heavy online presence that anyone can discover all my dirty little secrets (not that I have any, of course). My mum told […]
Tags: Facebook · Julie Delaforce · Social Networks
Social media news and interesting reads - January 2009
January 30th, 2009 · 2 Comments
Here are just a few snippets from all that’s happened in the world of digital and social media in the past month.
Sydney agency criticised in the blogosphere for launching a fake viral video to promote a men’s clothing line launch
Tourism Queensland launched a great ‘Best job in the world’ competition but garnered criticism for a […]
Tags: Julie Delaforce · News · Online - General · Social Media Trends
Ten free online tools for business
January 23rd, 2009 · 3 Comments
Want to make the way you work more efficient? Whether you’re looking to streamline what you do at work or at home the following free online tools prove very useful.
1. Gmail: Google’s mail application.
Gmail has a reputation as being much more user friendly than Windows Live Hotmail. As a testament to Gmail’s reliability and usability, […]
Tags: Julie Delaforce · Lists · Online - General